Can China’s No. 2 automaker make it in America?

China’s second-largest automaker, Geely, is exploring the possibility of manufacturing vehicles in the United States, facing challenges related to software cybersecurity regulations.

Geely is considering setting up production facilities in the U.S. to meet the growing demand for electric vehicles (EVs). However, entering this market involves complying with stringent cybersecurity requirements aimed at protecting automotive software from cyber threats.

The company’s success in the U.S. will depend on its ability to navigate these regulations. Geely has invested in enhancing its software capabilities, which may help it align with U.S. standards. Analysts highlight that establishing partnerships with local technology firms could improve Geely's cybersecurity framework and provide insights into consumer preferences.

Geely’s existing partnerships, including collaborations with Volvo and Polestar, may also offer valuable insights into the U.S. market. As competition in the EV sector intensifies, Geely’s entry could significantly impact the automotive landscape, especially if it effectively addresses cybersecurity challenges.